HubSpot acquires Starter Story

David Najork · Founding Software Engineer

Announced Feb 23, 2026 · Updated Apr 29, 2026 · 1 min read

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Deal value

—

Target

Starter Story

New York City, New York

Acquirer

HubSpot

Full Acquisition

Status

Completed

HubSpot agreed to acquire Starter Story. Reported deal value: Undisclosed. Status: Completed. Sector: Media. Target headquarters context: New York City, New York, United States.

This page summarizes publicly available information about the transaction as of 2026-02-23. Figures and status may change as filings and press coverage update.

Merger & Acquisition News HubSpot Acquires YouTube - Based Media Brand Starter Story The publisher will join HubSpot growing media portfolio as the software giant doubles down on content-led customer acquisition Mark Stenberg On Monday, HubSpot Media , the in-house media division of the enterprise software firm HubSpot , acquired the creator-led entrepreneurship publication Starter Story , Jonathan Hunt, vice president of media and content at HubSpot , confirmed to ADWEEK

Deal timeline

Announced

Feb 23, 2026 · adweek.com

Additional milestones (proxy, vote, close) appear as filings and press updates are indexed.

Sector context

This transaction is classified in Media. Figures and status may change as sources update.

Sources: adweek.com · Primary article · FireStrike proprietary index