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Adobe acquires Semrush (2026)
SEO URLwww.firestrike.ai/deals/semrush-adobe-acquisition-2026-1
acquisitionAnnounced · Jan 29, 2026SEO toolsSource · Community DiscussionsArticle · Factual
Semrush
Adobe
Semrush · Adobe

Adobe acquires Semrush

David Najork
David Najork · Founding Software Engineer
Announced · Updated · 1 min read
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Deal value
$1.9B
Target
Semrush
Semrush
NYSE: SEMR · Boston, Massachusetts
Acquirer
Adobe
Adobe
Full Acquisition
Status
Pending

Adobe agreed to acquire Semrush. Reported deal value: $1.9B. Status: Pending. Sector: SEO tools. Target headquarters context: Boston, Massachusetts, United States.

This page summarizes publicly available information about the transaction as of 2026-01-29. Figures and status may change as filings and press coverage update.

In its fourth-quarter 2025 investor letter, Pernas Research highlighted stocks like Semrush Holdings , Inc. (NYSE

Deal timeline

Announced
Jan 29, 2026 · insidermonkey.com
Additional milestones (proxy, vote, close) appear as filings and press updates are indexed.
Sector context

This transaction is classified in SEO tools with a reported deal value of $1.9B. Figures and status may change as sources update.

Sources: insidermonkey.com · Primary article · FireStrike proprietary index