ANTA Sports Products acquires Puma SE

David Najork · Founding Software Engineer

Announced Jan 28, 2026 · Updated Apr 29, 2026 · 1 min read

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Deal value

€1.5B

Target

Puma SE

Frankfurt:PUM

Acquirer

ANTA Sports Products

Financial Stake

Status

Pending

ANTA Sports Products agreed to acquire Puma SE. Reported deal value: €1.5B. Status: Pending. Sector: Sportswear. Target headquarters context: Location not specified.

This page summarizes publicly available information about the transaction as of 2026-01-28. Figures and status may change as filings and press coverage update.

Part of the PUMA brand went to the Chinese Part of the PUMA brand went to the Chinese France billionaire Pinot family, through its holding company Artémis, has agreed to sell a 29 % stake in German sports brand Puma SE to Chinese giant Anta Sports Products Ltd for €1.5 billion , according to Logos Press

Deal timeline

Announced

Jan 28, 2026 · logos-pres.md

Additional milestones (proxy, vote, close) appear as filings and press updates are indexed.

Sector context

This transaction is classified in Sportswear with a reported deal value of €1.5B. Figures and status may change as sources update.

Sources: logos-pres.md · Primary article · FireStrike proprietary index