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Henkel acquires Not Your Mother’s (2026)
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acquisitionAnnounced · Mar 9, 2026Hair CareSource · CredibleArticle · Factual
Not Your Mother’s
Henkel
Not Your Mother’s · Henkel

Henkel acquires Not Your Mother’s

David Najork
David Najork · Founding Software Engineer
Published · Updated · 1 min read
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Deal value
€190M
Target
Not Your Mother’s
Not Your Mother’s
Acquirer
Henkel
Henkel
Full Acquisition
Status
Pending

Henkel agreed to acquire Not Your Mother’s. Reported deal value: €190M. Status: Pending. Sector: Hair Care. Target headquarters context: Location not specified.

This page summarizes publicly available information about the transaction as of 2026-03-09. Figures and status may change as filings and press coverage update.

German conglomerate Henkel announced on Monday it had signed an agreement to acquire US hair care and styling brand Not Your Mother from private equity firm Main Post Partners

Deal timeline

Announced
Mar 9, 2026 · businessoffashion.com
Additional milestones (proxy, vote, close) appear as filings and press updates are indexed.
Sector context

This transaction is classified in Hair Care with a reported deal value of €190M. Figures and status may change as sources update.

Sources: businessoffashion.com · Primary article · FireStrike proprietary index