Banyan Software acquires Launch Labs

Banyan Software agreed to acquire Launch Labs. Reported deal value: Undisclosed. Status: Announced. Sector: Marketing Technology. Target headquarters context: Chapel Hill, North Carolina, United States.

This page summarizes publicly available information about the transaction as of 2026-03-04. Figures and status may change as filings and press coverage update.

Launch Labs , a high-growth marketing technology and data solutions provider specializing in identity resolution, audience activation, and marketing attribution, today announced its acquisition by Banyan Software , a leading acquirer and permanent home for successful software businesses