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acquisitionAnnounced · Jan 3, 2026powersports apparelSource · MagazinesArticle · Factual
Joe Rocket
Joe Rocket Canada
Joe Rocket · Joe Rocket Canada

Joe Rocket Canada acquires Joe Rocket

David Najork
David Najork · Founding Software Engineer
Published · Updated · 1 min read
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Deal value
Target
Joe Rocket
Joe Rocket
Flagstaff, Arizona
Acquirer
Joe Rocket Canada
Joe Rocket Canada
Full Acquisition
Status
Completed

Joe Rocket Canada agreed to acquire Joe Rocket. Reported deal value: Undisclosed. Status: Completed. Sector: powersports apparel. Target headquarters context: Flagstaff, Arizona, United States.

This page summarizes publicly available information about the transaction as of 2026-01-03. Figures and status may change as filings and press coverage update.

Joe Rocket Canada Inc. is proud to announce the acquisition of the U.S. based Joe Rocket brand from Sullivans Inc., reuniting the full Joe Rocket brand for the first time in 20 years

Deal timeline

Announced
Jan 3, 2026 · roadracingworld.com
Additional milestones (proxy, vote, close) appear as filings and press updates are indexed.
Sector context

This transaction is classified in powersports apparel. Figures and status may change as sources update.

Sources: roadracingworld.com · Primary article · FireStrike proprietary index