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acquisitionAnnounced · Jan 13, 2026Financial ServicesSource · CredibleArticle · Factual
Baseline Wealth Management
Creative Planning
Baseline Wealth Management · Creative Planning

Creative Planning acquires Baseline Wealth Management

David Najork
David Najork · Founding Software Engineer
Announced · Updated · 1 min read
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Deal value
$1B
Target
Baseline Wealth Management
Baseline Wealth Management
Geneva, Geneva
Acquirer
Creative Planning
Creative Planning
Full Acquisition
Status
Announced

Creative Planning agreed to acquire Baseline Wealth Management. Reported deal value: $1B. Status: Announced. Sector: Financial Services. Target headquarters context: Geneva, Geneva, Switzerland.

This page summarizes publicly available information about the transaction as of 2026-01-13. Figures and status may change as filings and press coverage update.

Creative Planning , which is majority -owned by CEO Peter Mallouk, announced Tuesday that it has acquired Baseline Wealth Management with locations in Geneva and Zurich, 14 employees, and more than $1 billion in AUM

Deal timeline

Announced
Jan 13, 2026 · wealthmanagement.com
Additional milestones (proxy, vote, close) appear as filings and press updates are indexed.
Sector context

This transaction is classified in Financial Services with a reported deal value of $1B. Figures and status may change as sources update.

Sources: wealthmanagement.com · Primary article · FireStrike proprietary index